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          FORGET UNICORNS — INVESTORS ARE LOOKING FOR "COCKROACHES" NOW..

          By: Oscar Williams-Grut

          A cockroach, by contrast, is a business that builds slowly and steadily from the get-go, keeping a close eye on revenues and profits. Spending is kept in check so that it can weather any funding storm.  Read the full article here: 

          http://www.businessinsider.com/cockroach-tech-startups-unicorns-venture-capital-2016-4

          Simplicity is the ultimate sophistication. - Leonardo da Vinci

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